Feb 14, 2014 10:52:00 AM

10 Statistics That Will Make You Fall In Love With Inbound Marketing

Posted by Lauren Totin

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Valentines Day | Inbound Marketing Statistics

Inbound Marketing is the most effective marketing method for doing business online that has proven over and over again to be a huge success for millions of companies worldwide. What's not to love? Here's a list of 10 stats and facts that will have you falling in love Inbound Marketing all over again.

Inbound Marketing Statistics:

  • 53% of B2B Marketers Have Acquired a Customer through Facebook, and 44% through Twitter. (Hubspot)
  • 60% of consumers feel more positive about a company after reading custom content on its site. (Content Plus)
  • B2B companies that blog generate 67% more leads per month than those who do not blog. (Social Media B2B)
  • 78% of consumers believe that organizations providing custom content are interested in building good relationships, and 90% of consumers find custom content useful. (TMG Custom Media)
  • According to 37% of marketing managers, the most important way to engage customers is content-led websites. (The CMA)
  • 37% of marketers say blogs are the most valuable type of content marketing Company blogs were viewed as “most useful” form of content.(HubSpot)
  • Company blogs were viewed as “most useful” form of content.(HubSpot)
  • 80% of business decision makers prefer to get company information in a series of articles versus an advertisement. (Content Marketing Institute)


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