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4 of the Best Ways to Ramp Up Traffic, Leads, and Sales in 2014

Posted by Lauren Totin on Dec 16, 2013 10:00:00 AM

Funnel

A question to ponder: Why does your business have a website? Some answers may immediately spring to mind, like, “To help customers learn about our business!” or, “To generate leads and sales!”

And those are good answers. But here’s another question: How is your website actually accomplishing those things?

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8 SEO Basics Every Marketer Should Know

Posted by Katie Glebinski on Dec 4, 2013 9:51:00 AM

8_SEO_Basics

As SEO has evolved, it’s become clear that there are enormous parallels and overlaps between marketing and the digital discipline. In fact, in a many cases, marketers are now being tasked with handling SEO tasks or directly communicating with SEO companies as part of their day-to-day work.

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