How Internet Marketing Is Powering Retail's Digital Transformation

Posted by Jeanine Krzyzanowski on Sep 25, 2018 10:18:36 AM

How Internet Marketing Is Powering Retails Digital Transformation

The success or failure of any business is determined by the business' ability to convert its inventories into sales. Easier said than done, the transformation process requires extensive sales and marketing strategy to reach a broader target market.


Topics: Internet Marketing, Digital Marketing

The One Tip You Need For A Successful Marketing Strategy

Posted by Nick Chasinov on Sep 4, 2018 3:29:24 PM

One of the most crucial aspects of any effective marketing strategy is the ability to reach your target audience. However, this is often easier said than done. Even experienced marketers make the mistake of not identifying who their audience is before they release an ad or start a campaign, which can significantly lower the return on investment (ROI) of any marketing channel.


Topics: marketing research

Three Ways to Properly Navigate Marketing Research in the Age of Data

Posted by Nick Chasinov on Sep 4, 2018 3:24:35 PM


Today’s marketing is fueled by data. But the mass of information at every marketing team’s fingertips brings inherent challenges marketers must overcome. Performing effective market research in the age of data is no easy feat.


Topics: marketing research

What Is The General Data Protection Regulation And Should You Care?

Posted by Nick Chasinov on Sep 4, 2018 3:19:11 PM

The General Data Protection Regulation (GDPR) is a package of new laws enacted by the European Union that outlines how and why personal data can be collected on individuals living in, or who are citizens of, any of the 28 EU member states.

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