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8 Keys to Maximizing Your Blog’s Potential

Posted by Nick Chasinov on Mar 7, 2017 9:25:34 AM

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A blog isn’t just a nice addition to an organization’s online presence. It’s a must-have—a familiar and expected interface to engage your brand, with more flexibility and innovation than many traditional marketing formats.

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Topics: Content Creation, SEO, Blogging, Content Marketing

4 Tools to Launch a Winning Content Strategy

Posted by Nick Chasinov on Feb 28, 2017 10:24:39 AM

4 Tools to Launch a Winning Content Strategy
 

Content marketing is nothing new. The first commercial website started back in 1993, so we’ve had nearly a quarter of a century to refine its application. That’s why it’s so surprising that of the 86 percent of marketers using content marketing, only 32 percent find it effective.

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Topics: Content Creation, SEO, Content Marketing

A Simple Guide to Blog Post Optimization for Content Marketers

Posted by Erica Gusk on Sep 1, 2016 4:28:55 PM

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 Search engine optimization is essential for marketers. That’s why optimizing your blog post is a MUST. You are making it easy for users and search engine robots to comprehend your page thus improving your search engine rankings.

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Topics: Content Creation, SEO, Content Marketing

How to Optimize Your Content for Google’s Rich Answer Box

Posted by Victoria Petrucha on Aug 11, 2016 11:20:45 AM

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If you entered a question into Google recently, you may have noticed the informational box at the top of the page that displays a quick answer to your question.

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Topics: SEO, google, Content Marketing

PR vs. Content Marketing: What’s the Difference?

Posted by Victoria Petrucha on Apr 12, 2016 7:30:00 AM

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Are you ready to learn the difference between PR and Content Marketing?

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Topics: Content Creation, Content Marketing

33 Content Marketing Stats That Every Marketer Must Know in 2016

Posted by Jeanine Krzyzanowski on Feb 10, 2016 3:47:55 PM

Continuing to grow each year, content marketing is here to stay. Content marketing is defined as:


“A strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience—and,

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Topics: Content Creation, Content Marketing

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