Your Marketing Executive May Be More Open To Inbound Marketing Than You Think

Posted by Victoria Petrucha on Oct 13, 2015 9:00:00 AM


If you’re working in the marketing field, you probably assume executives favor outbound marketing over inbound marketing.

It’s time to stop assuming and get down to the facts. The annual Hubspot Sales and Marketing Report was released and found that senior executives may be more open to inbound marketing than you think. 


Topics: Internet Marketing, Marketing Agency, Inbound Marketing, Inbound Marketing Agency, Content Creation, Lead Management, SEO, Blogging, PPC, Marketing Automation, Ecommerce, Marketing Data, Automated Marketing, Lead Generation, Increase Conversions

A How To Guide: Measuring CTA with Google Analytics

Posted by Matthew Campion on Feb 11, 2015 9:00:00 AM

A How To Guide: Measuring Calls-To-Action with Google Analytics

If you use calls-to-action (CTAs) on your website, chances are that you already understand the importance of measuring your conversions. But have you ever bothered to test the actions that presuppose those conversions?


Topics: Calls-to-action, Increase Conversions, google, analytics

What’s the Average Conversion Rate of Inbound Marketing?

Posted by Matthew Campion on Jan 21, 2015 4:45:00 PM

Phone | Average Conversion Inbound Marketing

Averages are a funny thing. We’d like to believe they can tell us how we will perform; where in every other area of business we aim to be “above average”, there’s some comfort in knowing that “average” is there – that should we fail to be extraordinary (and that’s what Teknicks really pushes our clients toward) , we can always expect “average”.


Topics: Inbound Marketing, Inbound Marketing Agency, Increase Conversions

A Timeline of Your Inbound Marketing ROI

Posted by Lindsay DeFeo on Apr 14, 2014 12:54:00 PM

ROI Timeline | A Timeline Of Your Inbound Marketing ROI

As an inbound marketing agency, one of the questions we’re asked most often is, “When can I expect to see an ROI on my investment in inbound marketing?”

As we talked about in “4 Key Factors That Impact Results”, the speed with which you see a return depends on your commitment level, the current state of your marketing and your budget. We’ve also shared “Why Inbound Marketing Takes 12 Months, outlining the process and showing how inbound marketing must build results naturally over time.


Topics: Inbound Marketing Agency, Lead Generation, Increase Conversions

Should You Be Using Video Advertising To Boost Your Content?

Posted by Teknicks on Apr 9, 2014 8:57:00 AM

Video | Should Be Using Video To Boost Content

Ok, you started a new blog, you're publishing awesome content a few times a week,yet no one seems to notice. Now what?

How To Get Your Blog Found

Did you know that by appealing to the visual experience by adding online video to your content marketing strategies can increase your page rank, and inbound traffic referrals? More importantly online video increases consumer trust in your product offering by 27% vs. just text and images alone. Tweet This


Topics: Content Creation, Increase Conversions

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