Link Building: An Irish Blessing

Posted by Jeanine Krzyzanowski on Mar 17, 2014 9:51:00 AM

Irish Link Building Blessing | Link Building Post

What kind of SEO agency would we be if we didnt take advantage of this holiday to put together an Irish Blessing? Here's to all SEOs and Link Builders near and far. Wishing you all the best of luck on your journey to the number one ranking and of course a Happy St. Patrick's Day!

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

In Link Building News: The Importance of Backlinks

Posted by Jeanine Krzyzanowski on Mar 6, 2014 4:40:00 PM


Matt Cutts Backlink Video | Link Building News The Importance Of Backlinks

 

Are backlinks still important?

Yes! In a recent video from Google Webmaster Help, Matt Cutts reiterated the importance of backlinks. The video was in response to the following question:

“Does the big G have a version of the search engine that totally excludes any backlink relevancy? I’m wondering what search would look like and am curious to try it out.”

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

In Link Building News: Are Guest Blogging Strategies Officially Done?

Posted by Jeanine Krzyzanowski on Jan 21, 2014 1:57:00 PM

Kevin McCallister | Matt Cutts Guest Blogging

Is guest blogging for link building officially over?

In a blog post released yesterday, Matt Cutts, head of Google spam team, made it very clear that guest blog posting has gotten too spammy over time.

Matt Cutts followed up with a statement clarifying what constitutes as guest blogging and weighed in on the importance of quality link building strategies:

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition, Blogging

2.1: The Penguin Update Strikes Again!

Posted by Jeanine Krzyzanowski on Oct 10, 2013 1:37:00 PM

Matt Cutts Penguin Announcement | 2.1: The Penguin Update Strikes Again!Late afternoon on Friday, October 4th, Matt Cutts, head of Google’s webspam team, confirmed that the latest iteration of the Penguin update was rolling out and would impact 1% of all queries.

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Topics: Search Engine Optimization (SEO), Website Analytics, Link Building & Acquisition

Google Algorithm Updates That Changed SEO Forever

Posted by Matthew Campion on Oct 2, 2013 1:27:00 PM

Google Update | Google Algorithm Updates That Changed SEO Forever

The search engine we all know and love has made an awful lot of changes over the past 5 years – some huge and announced, others small and subtle. Some would change the way we think about content, while others would drastically change how link building services were offered by SEO’s.

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Topics: Search Engine Optimization (SEO), Website Analytics, Link Building & Acquisition

10 Easily Avoidable SEO Mistakes

Posted by Katie Glebinski on Sep 10, 2013 9:00:00 AM

Idina Menzel Let It Go | SEO Mistakes

Search Engine Optimization is evolving and changing all the time. Search engine optimizers, on the other hand, seem to evolve a whole lot… slower. The following are the top 10 dumb SEO mistakes that you should really consider letting go in 2014.

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Topics: Internet Marketing, Marketing Agency, Search Engine Optimization (SEO), Link Building & Acquisition

Why White Is Always in SEO Style (Even After Labor Day)

Posted by Katie Glebinski on Sep 4, 2013 1:36:00 PM

Teknicks White Hat | Why White Is Always in SEO Style (Even After Labor Day)

Traditionally speaking, Labor Day marks the end of summer, and for most people, it also means it’s time to put away your “summer whites”.  Everyone knows not to wear white after Labor Day, and it’s time to usher in the fall colors and fashion.  However, as runway and fashion trends change every season, when it comes to SEO, white is always in style.  Especially, when it comes to hats; white-hat that is.

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Topics: Internet Marketing, Search Engine Optimization (SEO), Link Building & Acquisition

Backlink Removal Tools & Services: The 5 Things You Need to Know About Link Removal

Posted by Jeanine Krzyzanowski on Aug 19, 2013 12:13:00 PM

Google Disavow Tool | Backlink Removal Tools And Services

Link Removal 101

Our team was thrilled to have Sha Menz, from Rmoov.com visit our office this week to discuss tips, best practices and techniques for identifying and removing negative links. Below I've share my top 5 takeaways to help you handle any link cleanup challenges you may be facing.

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Topics: Internet Marketing, Search Engine Optimization (SEO), Link Building & Acquisition

In House vs. Agency Link Acquisition

Posted by Jeanine Krzyzanowski on Aug 2, 2013 9:40:00 AM

In House vs. Agency Link AcquisitionLink acquisition is an important part of any website’s online optimization plan.  With the recent emphasis Google and the other search engines have placed on high quality, relevant links, many companies face the challenge of determining whether link acquisition should be done through an in house team or be outsourced to an expert agency. 

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Topics: Internet Marketing, Marketing Agency, Search Engine Optimization (SEO), Link Building & Acquisition

How To Conduct A Link Audit

Posted by Jeanine Krzyzanowski on Jul 19, 2013 4:59:00 PM

Magnify Glass with Links | How To Conduct A Link Audit Google's Penguin updates have made auditing your website's link profile more important than ever. In addition to your link acquisition process, you should include an analysis of your link profile that will prevent your website from receiving penalties from Google now and in the future. Here's how to conduct a link audit:

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Topics: Internet Marketing, Link Building & Acquisition

Penguin 2.0 - The Good, The Bad, And The Ugly

Posted by Jeanine Krzyzanowski on Jun 4, 2013 11:30:00 AM

Penguin | Penguin 2.0 - The Good, The Bad, And The UglyLast month Google launched their latest salvo in the battle against web spam. Penguin updates 2.0 aggressively focused on websites with low quality content, link spam and advertorials. The updated algorithms had an immediate and pronounced impact on sites that don't follow search engine optimization best practices. Searchmetrics.com published their list of the sites hit hardest by Penguin 2.0 showing that SEO visibility fell dramatically for the usual suspects like adult and gaming sites. Popular and respected blog sites like dailydot.com also felt the crunch as their SEO visibility took a plunge.

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

Why NoFollow Links Matter

Posted by Jeanine Krzyzanowski on May 22, 2013 10:06:00 AM

NoFollow | Why NoFollow Links Matter

A common misconception when it comes to search engine optimimization and link building, is that nofollow links do not provide any value when it comes to “passing link juice” and getting noticed and accounted for by Google’s algorithm. Simply put, this is not true.  After having several discussions with my clients on this topic, I decided to write an article to dispel this rumor.

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

The Value of Quality Backlinks

Posted by Jeanine Krzyzanowski on May 13, 2013 7:09:00 AM

Backlink | The Value of Quality Backlinks

As you may be aware, the link acqusition process is ever-changing. Over the past few years, Google has become extremely sophisticated in their link analysis. Obtaining quality backlinks is more important than ever. We’ve seen big and small brands demolished from Google by engaging in black hat tactics and link schemes. With the most recent release of Penguin 2.0, it’s tremendously important to acquire quality backlinks.

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

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