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Top 10 Search Modifiers for Successful Link Prospecting

Posted by Melissa Weniger on Sep 8, 2016 8:30:00 AM

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Link prospecting is a necessary part of a link building campaign. It’s essentially the first step, a huge step, in starting your link building process. So, it’s important that you go into this step with the knowledge needed to be successful in your research.

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition, SEO, google

Link Building Case Study: Why Nofollow Links Do Matter in SEO

Posted by Paul Marino on Jun 8, 2015 3:30:00 PM

The Story of how a Nofollow Link Building Strategy Drove Page 1 Rankings and Increased Organic Traffic 288% in 1.5 Years

Case_Study_Cover

If you work in SEO – heck, even if you don’t, you might be familiar with the terms nofollow and dofollow in regards to backlinks. It is greatly debated within the industry whether nofollow links carry any weight or even matter at all. Well I am here to tell you today that NOfollow links DO matter in the world of SEO and link building. The stats and results provided below will show you how we were able to increase our clients’ organic traffic by 288% in about a year and a half, WITH 89% BEING NOFOLLOW LINKS! There is a lot to discuss so let’s get to it.

 

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Topics: Internet Marketing, Search Engine Optimization (SEO), Website Analytics, Link Building & Acquisition, SEO, Marketing Data, Keyword Data

Top 10 Twitter Accounts To Follow For SEO News

Posted by Matthew Campion on Mar 23, 2015 10:00:00 AM

 

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According to Twitter, there are 255 million monthly active users on the platform, and a booming 500 million Tweets sent per day. If you rely on Twitter as your source of SEO news and to stay current on industry happenings you need to be hearing from the right people.

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition, Social Media Marketing

Page Speed Importance in SEO: How Quickly Does Your Web Page Load?

Posted by Katie Glebinski on Mar 9, 2015 8:15:00 PM

Speedometer | Page Speed Importance in SEOPage speed is a very important factor in your online marketing campaign, however it's also something that is often overlooked. When you put as much time and effort into your SEO strategy as most people do nowadays, the last thing you want is for your visitors to hit the back button because your website is taking too long to load. Long gone are the days of dial up internet and the patience required just to sign on to AOL. 

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Topics: Search Engine Optimization (SEO), Usability & Conversion Optimization

Search Engine Optimization Tips At The EMACC Sales and Marketing Symposium

Posted by Teknicks on Nov 6, 2014 11:25:00 AM

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Get up to speed with your competitors as the Eastern Monmouth Area Chamber of Commerce hosts the Sales and Marketing Symposium. At this unique event, you can learn about the latest tools and technologies to become more successful than ever before.

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Topics: Search Engine Optimization (SEO)

In SEO News: Google’s Latest Pigeon Update Affects Local Rankings

Posted by Matthew Campion on Aug 13, 2014 10:16:00 AM

GoogleUpdate_Pigeon

Last month Google rolled out an update to their local search algorithm, which Search Engine Land has taken to calling the “Pigeon” update. Since last week further changes visible within Google Maps & Google Web search results have surfaced.

According to Search Engine Land, Pigeon aims to improve the relevancy and accuracy of local search results in a manner similar to the ranking signals seen in traditional web search along with search features such as Knowledge Graph, spelling correction and synonyms. Google claims the update has also improved the distance and location ranking parameters.

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Topics: Search Engine Optimization (SEO)

Ebay Suffers Major Revenue Loss From Google Penalty: Could It Happen To You?

Posted by Matthew Campion on Jul 29, 2014 4:06:00 PM

ebay logo | don't let google penalties cost you

Back in May the home of the original internet yard sale, eBay, was hit with a manual penalty by Google which has since cost the company a major loss in revenue.

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Topics: Search Engine Optimization (SEO)

Google Removes Authorship Photos From Search Results

Posted by Matthew Campion on Jul 18, 2014 4:11:28 PM

GoogleAuthorship

Google’s Webmaster Trends Analyst, John Mueller, announced in a Google+ post that Google would be removing the profile photo and Google+ circle count associated with authorship of a webpage from search listings.

 

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

The Future of SEO: Why To Rethink Your Current Strategy

Posted by Matthew Campion on Jun 17, 2014 11:21:00 AM

Future_of_SEO_Content_Marketing


Your business's online presence should be driving traffic to your site, building brand awareness,  and generating and nurturing leads. While many people think the best way to generate traffic is through SEO, a more effective method is through content marketing.

Content marketing is a marketing methodology that focuses on the audience and message, rather than keywords. Traditional SEO (search engine optimization) emphasizes the keywords and their placement, which often results in stilted and awkward language.

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Topics: Search Engine Optimization (SEO), Content Creation

How To Optimize Content: 4 SEO Tips That You Need To Know

Posted by Katie Glebinski on May 30, 2014 2:51:17 PM

OptimizeContentSEOTips

"Search engine optimization" is far more than just a buzzword. With more customers looking for products and services online (especially using smartphones), you simply aren't going to reach your market if search engines can't find you. Here are tips for search engine optimization.

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Topics: Search Engine Optimization (SEO), Content Creation

Majestic Topical Trust Flow: Link Building Game Changer

Posted by Carly Jacoutot on May 22, 2014 9:00:00 AM

Majestic SEO | Topical Trust Flow Link BuildingMajestic SEO has done it again! They recently released another feature to their tool, called Topical Trust Flow, which works with all paid accounts within Majestic. Topical Trust Flow is one Majestic SEO Flow Metrics that categorizes every web page and domain into logical business verticals - it's a number predicting the proximity of any page within a website to any topic. 

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

How To Make Your SEO Campaign Emerge Stronger Than Your Competitors

Posted by Katie Glebinski on May 14, 2014 11:48:00 AM

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When it comes to SEO, it’s not good enough to simply be on par with your competition. There’s only one top spot on a search engine results page. If you’re not currently residing in that coveted place of honor, it’s time to evaluate the company that is so you can figure out how to oust them and take over the top place yourself.

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

Google’s Matt Cutts on SEO Myths: The Answers You Always Wanted To Know

Posted by Matthew Campion on Apr 29, 2014 2:17:00 PM

Cutts Video | Googles Matt Cutts on SEO Myths

In a recent video from Matt Cutts, Google’s head of search spam, Matt talks about the biggest SEO myths that are out today.

Cutts forms his response to this question: What are some of the biggest SEO myths you see still being repeated (either at conferences, or in blogs…etc.)

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

In Link Building News: How to Determine If You Were Hit By A Google Penalty Or An Algorithm Update

Posted by Jeanine Krzyzanowski on Apr 2, 2014 11:22:00 AM

Matt Cutts | How To Determine If You've Been Hit By Google Penalty

In a recent video from Google Webmaster Help, Matt Cutts replied to the following question:

How can I tell if my site is affected by a particular algorithm?

If you’ve ever experienced the shear panic of losing search engine rankings in Google, you’re not the only one. If this has happened, you may begin to question if you’ve been hit by a Google penalty or an algorithmic update. What’s the difference?

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Topics: Search Engine Optimization (SEO), Website Analytics, Link Building & Acquisition

In Link Building News: Matt Cutts gives advice about signing up with an SEO Agency

Posted by Lindsay DeFeo on Mar 18, 2014 9:21:00 AM

Matt Cutts | Signing up with SEO Agency

In yesterday’s video from Google Webmaster Help, Matt Cutts replied to the following question:

Matt, Do the good guys still stand a chance? We're a small company that hired an SEO firm that we thought was legit, but destroyed our rankings w/ spam backlinks. We've tried everything but nothing helps. What can a company with good intentions do?

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

Link Building: An Irish Blessing

Posted by Jeanine Krzyzanowski on Mar 17, 2014 9:51:00 AM

Irish Link Building Blessing | Link Building Post

What kind of SEO agency would we be if we didnt take advantage of this holiday to put together an Irish Blessing? Here's to all SEOs and Link Builders near and far. Wishing you all the best of luck on your journey to the number one ranking and of course a Happy St. Patrick's Day!

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

In Link Building News: The Importance of Backlinks

Posted by Jeanine Krzyzanowski on Mar 6, 2014 4:40:00 PM


Matt Cutts Backlink Video | Link Building News The Importance Of Backlinks

 

Are backlinks still important?

Yes! In a recent video from Google Webmaster Help, Matt Cutts reiterated the importance of backlinks. The video was in response to the following question:

“Does the big G have a version of the search engine that totally excludes any backlink relevancy? I’m wondering what search would look like and am curious to try it out.”

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition

Google's Change In Search Algorithm: Why You Should Rethink Your Content Strategy

Posted by Matthew Campion on Jan 22, 2014 8:00:00 AM

The_Future_Of_SEO__Google

For over three years now, new google algorithms are responsible for companies losing data surrounding how people interact with their website - data that helps them make better marketing decisions.

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Topics: Search Engine Optimization (SEO), Keyword Data

In Link Building News: Are Guest Blogging Strategies Officially Done?

Posted by Jeanine Krzyzanowski on Jan 21, 2014 1:57:00 PM

Kevin McCallister | Matt Cutts Guest Blogging

Is guest blogging for link building officially over?

In a blog post released yesterday, Matt Cutts, head of Google spam team, made it very clear that guest blog posting has gotten too spammy over time.

Matt Cutts followed up with a statement clarifying what constitutes as guest blogging and weighed in on the importance of quality link building strategies:

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Topics: Search Engine Optimization (SEO), Link Building & Acquisition, Blogging

What is Marketing Automation and How Can it Make Your Life Easier?

Posted by Lauren Totin on Jan 20, 2014 8:02:00 AM

MarketAuto

 “Automation” is one of those words that has taken on unnecessarily negative connotations in the online marketing space. That’s because, for many people “Automation” is synonymous with impersonal – or even spammy! In the early days of SEO especially, automation was used to blast out spam and send unwelcome blog comments and e-mails to people who had neither asked for, nor expected them.

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Topics: Search Engine Optimization (SEO), Inbound Marketing, Inbound Marketing Agency, Content Creation, Landing Pages, Automated Marketing

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